Improving Sales Through Your Website
ENTICE WITH A BONUS
Testimonials
You should publish testimonials and comments from your customers. When an end user sees testimonials on your website, they will have the confidence to purchase your product or take into account the message you are trying to get across.
Personal Sales Messages
Buying from a total stranger is not something most end users will do. They want to understand and know the type of caliber individual you are. If you can convince your audience that you are a personal friend, who has their best interest at heart, they will be much more convinced to purchase your product or message. Speak to the individual, not the whole audience.
Visual Representation
Show the end user what solutions your product has to offer. Most people who visit your site won't read the text of your website from head to tail, but most people will pay attention to the imagery of your website.
Entice Bonuses
Try and offer bonuses with your product. This will allow the end user to feel you have a deal and it would be silly for them to miss out. State the monetary value of the bonuses for the product, so that the end user will be even more compelled to grab the great bargain you are offering.
Ask for the Sale
Entice the end user with the benefits of your product. Show them the amount of problems it has solved for your other customers and be sure to make it clear and concise on how to buy your product. Assure them that you want their business.
-
Jon VanWormer
WEB DEVELOPER - MANAGING DIRECTOR
Jon is a website designer in Flagstaff Arizona. He started with web design at the age of 17 where he created "Only the Best Apps" - a website where he would test and choose "Only the Best" software from around the internet. It was all hand coded with Homesite - at that time the best (in his humble opinion) HTML editor around. He believes in local economy, open source technology, and helps bring the best the internet has to offer.
Categories: Web Insights, Sedona Web Design Posted On: Wednesday, 14 September 2011 Tagged In: Marketing, Flagstaff Web Design
